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Inside Sales & Lead Generation Associate

Introduction

BC HomeShows Ltd. is looking for a driven and personable Inside Sales & Lead Generation Associate to join our sales team. If you enjoy connecting with people and helping businesses grow, this could be a great fit for you.

In this role, you will play a key part in introducing businesses to the opportunity to showcase their products and services at our well-established Home Shows across British Columbia. This is more than just a sales position. It is about building relationships, creating opportunities, and contributing to the continued success of BC’s leading consumer events.

Why Work at BC HomeShows?

When you join BC HomeShows, you become part of a small, supportive team that takes pride in creating some of BC’s most recognized consumer events. We believe in building genuine connections with our team, our exhibitors, and the communities we serve. Here, your ideas are valued, your work makes a real impact, and there is always room to grow. If you are looking for a role where your contribution truly matters, we would love to meet you.

Objectives of this role

  • Make outbound calls and send emails to prospective exhibitors

  • Engage businesses, uncover their needs, and present the value of participating in a HomeShow

  • Qualify leads, manage follow-ups, and close sales over the phone and email

  • Maintain accurate records of communications and leads

  • Collaborate with the sales and marketing team to meet and exceed targets

Key Responsibilities

  • Conduct outbound calls to prospective customers (using your skills to promote our products and services effectively)

  • Identify and qualify sales leads

  • Engage with potential customers in a professional manner, clearly articulating the features, advantages and benefits of our offerings

  • Follow up on leads and maintain regular communication with clients

  • Overcome objections, negotiating terms and securing client commitment

  • Maintain accurate and up-to-date records of client interactions, ensuring proper documentation and follow-up actions

  • Collaborate with the sales team to provide qualified leads and relevant information for an effective follow-up

  • Stay updated on product knowledge, industry trends and competitor offerings to position our products or services in the market

Required Skills & Qualifications

  • High school diploma or equivalent

  • 0–1 year of experience in sales, customer service, or lead generation (we’ll provide training for the right fit)

  • Excellent verbal communication skills and a clear, confident phone manner

  • Ability to engage prospects, explain the benefits of participating in a Home Show, and handle objections professionally

  • Strong listening skills and a customer-focused mindset

  • Resilience and perseverance — you’re comfortable with rejection and stay motivated in a target-driven role

  • Solid organizational skills to manage leads, follow-ups, and notes efficiently

  • Basic computer literacy; familiarity with email, and spreadsheets

  • Professionalism, integrity, and a positive attitude in all interactions

  • Fluent in spoken English with the ability to communicate clearly and confidently

Complementary Skills & Capabilities

  • Previous sales or phone-based experience

  • Familiarity with the Home Show or event related industry

  • Demonstrated knowledge of sales techniques and relationship-building strategies

  • Ability to adapt to changing sales approaches and market needs

  • Strong time management and the ability to handle multiple tasks and priorities

What We Offer

  • Opportunities for growth and advancement within a small, supportive team

  • Hands-on training and mentorship to set you up for success

  • Fun, community-focused atmosphere where your ideas are valued

  • Occasional travel to Home Show locations (for applicable positions)

  • Annual Vacation: 2 Weeks After First year

  • Immediate start available

Job Type

  • Full-Time

  • Monday - Friday 

  • 37.5 hours a week

Salary

  • $22 - $25/hr based on a combination of skills and experience

If you are ready to be part of a supportive team, grow your skills, and help connect businesses with new opportunities, we would love to hear from you. Apply today and discover what it’s like to be part of BC’s leading Home Show team.

Please send your cover letter & resume to sales.bchs@gmail.com to apply (no phone calls will be accepted)

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